Introduction

The purpose of any business, big or small, is to provide true value to its customers. Whether manufacturing widgets, keeping the streets clean or making coffee, business owners must make this their central concern if they are to remain competitive and relevent in the market.

While small business operators are often overwhelmed by the resources of larger firms, carving a lucrative market niche is, in fact, quite achievable. Indeed, a dedicated small business is most always in a better position to understand the needs of customers, and in doing so, deliver superior levels of service compared to their slower-to-respond competitors.

This blog is dedicated to the notion that small businesses can create significant value for their customers, often, by simply paying attention to often-forgotten business fundamentals.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: