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		<title>Chained to the Inbox: Avoid Being a Prisoner to Email</title>
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		<description><![CDATA[The Internet is a fantastic communications medium that has completely transformed business over the last 10 or so years. But, for all the email in the world, nothing has quite replaced the relationship building power of a conversation &#8211; especially, as our inboxes become increasingly flooded. As a small business owner, a phone call can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=sohocontender.wordpress.com&amp;blog=1398095&amp;post=7&amp;subd=sohocontender&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Chasing the Invisible Customer</title>
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		<description><![CDATA[Does your product or service have a market? No, does it really? Is this market growing, what is its exact size and potential? Don&#8217;t have the answers? Don&#8217;t leave it up to a vacant shop or quiet sales line to tell you. All to often, these sorts of questions catch the new business owner off [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=sohocontender.wordpress.com&amp;blog=1398095&amp;post=6&amp;subd=sohocontender&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Beyond the Logo, Understanding Branding</title>
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		<description><![CDATA[Small business owners often remark that one of the hardest things to do when starting out is finding a memorable name. The second hardest, of course, is then trying to find a logo to match. This, they believe, is part of the all important branding process. Truth is, while a catchy name and striking logo [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=sohocontender.wordpress.com&amp;blog=1398095&amp;post=3&amp;subd=sohocontender&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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